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Second Life Versus First Life Advice Offered

Swivel Media’s Erik Hauser offers us this column on his in-depth experience with Second Life, ahead of the curve work for Wells Fargo and his companies creation of Stagecoach Island a virtual reality world based on Second Life. He offers sage advice to marketers with Second Life on the brain.

Retro-Marketing
Marketing to People in Their First Life
By Erik Hauser 10.25.06

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